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Assonance

ass'-o-nance

Repetition of similar vowel sounds, preceded and followed by different consonants, in the stressed syllables of adjacent words.

Examples
The seargant asked him to bomb the lawn with hotpots.

Acknowledgement

The above information on individual rhetorical techniques is reproduced from the website “Silva Rhetoricae” (www.rhetoric.byu.edu ) under the terms of the Creative Commons Attribution 3.0 licence. Credit for this content lies with Professor Gideon O Burton of Brigham Young University.