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Diaphora 

di-a'-pho-ra Gk. “distinction, variance”

Repetition of a common name so as to perform two logical functions: to designate an individual and to signify the qualities connoted by that individual's name or title.

Examples

"The president is not the president when he compromises his morals and our trust so basely."

"Boys will be boys."

Acknowledgement

The above information on individual rhetorical techniques is reproduced from the website “Silva Rhetoricae” (www.rhetoric.byu.edu ) under the terms of the Creative Commons Attribution 3.0 licence. Credit for this content lies with Professor Gideon O Burton of Brigham Young University.